When you’re driving north on the 405 Freeway just past Harbor Boulevard, look to the right and you’ll get an up-close preview of Orange County’s hippest retail makeover. The SOCO (South Coast Collection), formerly an unremarkable collection of stores, is being turned into a stylish and sustainable shopping village with creative showrooms like Wildflower Linens, Let Them Eat Cake, a soon-to-open fabulous Stark carpet store, trendy restaurants, and, in November, Paul Mitchell’s flagship Store-Salon-School.
SOCO, by Burnham-Ward Properties a subsidiary of Burnham USA of Newport Beach, reminds us of an upscale version of The LAB. When the transformation is complete, you’ll be able sip coffee by the fire pits, shop at the OC Mart MIX (a contemporary marketplace of hip and trendy stores), buy luxury items for your home, and find fresh produce at a Farmers Market—all in one place, hence the name, “collection”.(You can get updates on the OC Mart MIX on Facebook and Twitter/TheOCMartMIX.)
SOCO is between Sunflower and the 405 Freeway just north of Harbor Boulevard in the 3300 block of Hyland Ave. in Costa Mesa.
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from the blog
- 02.12.26 – A Valentine’s Night Inside the Films of Tim Burton and Danny Elfman
- 02.10.26 – The Groundlings Bring Legendary Improv to Musco Center
- 02.09.26 – A Valentine’s Gift Guide for Every Kind of Love
- 02.08.26 – Valentine’s Sweets Worth Sharing at South Coast Plaza
- 02.02.26 – A Century of Modern Dance at the Musco Center Celebrating Martha Graham
- 02.02.26 – CHAGEE Opens at The Shops at Mission Viejo Feb. 6–8
- 02.01.26 – Bardega Sets Grand Opening Celebration in Laguna Hills
- 01.30.26 – More Nights, More Boots on the Floor at Westwood Coast
- 01.30.26 – Marelle Santa Monica Sets the Tone for Coastal Dining on Ocean Avenue
- 01.30.26 – Los Angeles Is Having a Moment in 2026
- 01.19.26 – Small-Batch Botanical Wellness for Dogs
- 01.17.26 – THE NOTEBOOK Musical Set for Segerstrom Hall in 2026
- 01.16.26 – A Valentine’s Weekend to Remember in Huntington Beach
- 01.13.26 – An Exciting Career Update
- 01.12.26 – Lunch & Learn at Zov’s Bistro Focuses on Brain Health
- 01.11.26 – Dry January, Done Right at Khan Saab
- 01.08.26 – Strickland’s Ice Cream Celebrates 90 Years and Two Sweet Years in Costa Mesa
- 01.04.26 – THE DAILY HEALING Presents Healing House Lido
- 01.04.26 – Your Business. Our Audience.
- 12.30.25 – Mastro’s Ocean Club Irvine Toasts the New Year With Zero-Proof Style
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- 01.19.26 – Ignite Dance: 35 Years of Movement in Orange County
- 01.13.26 – Newport Beach Restaurant Week Returns Jan. 15–25
- 01.12.26 – Earlybird Flies Into The LAB With One-Pound Burritos
- 01.08.26 – FACE FOUNDRIÉ Makes Its Southern California Debut in Newport Beach
- 01.04.26 – Parlor Doughnuts Opens 100th Location in Huntington Beach
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- 12.18.25 – Inside Poppy’s, Anaheim’s New Go-To for California Cuisine
- 12.14.25 – Fire & Lights Festival Returns to Newport Dunes
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